forager3iphonemockup3.jpg

House2Home Design Sprint

House2Home Design Sprint

2024

 

Intro

House2Home is a new startup whose goal is to make it easier for people to decorate their new homes and apartments on a budget. I was tasked with setting a baseline for their minimum viable product (MVP) by conducting a Google Ventures Design Sprint. This five-day process included defining the problem, generating possible solutions, building a prototype of the top solution, and testing it with customers.

The Challenge

Focus on helping people who have recently moved find multiple items to decorate their new apartment.

The Goal

An e-commerce website that guides users through the process of defining their personal interior design style, choosing between bundles, “Starter Kits”, of items, and then trying the items out before purchasing. The “trying out” process involves users uploading images of their home and placing images of the individual items from the starter kits on the photos of their space to see how everything works together.

My Role

Solo UI/UX Designer & Researcher, Prototyper, and Usability Tester

 

Day 1 - Map

Problem Constraints

  • design for larger screens, laptop/desktop

  • focus on users who want a “starter kit” for a new home

User considerations gained from user interviews and personas

  • budget constraints

  • not knowing if a bunch of separately purchased items will go well with each other

  • feeling overwhelmed by a “blank slate”

  • feeling overwhelmed by choices

  • not know if purchased items will look good with things they already own

  • can picture what kind of look they want but don’t know how to execute it

  • don’t want to put in the time and energy to search for decorations

  • working within a budget without creating a space that looks cheap

 

Day 2 - Sketch

Lightning Demos

;lkj;lkj;klj;kljl;lj;lkj

 

Day 3 - Design

;alksjdf;kladjsf

 

Day 4 - Prototype

asl;dkjfal;skdjf

 

Day 5 - Validate

a;lkdsjf;lakjsdf